The e-commerce market has been drastically transformed in terms of functionality and the way they operate as online businesses nurture, and brick-and-motor retailers seem less prominent. In a fierce competition, operators need to adopt new mediums to ease their operations and stand out from the crowd. The e-commerce business holders can only thrive when they focus on streamlining processes, reducing expenses, maintaining supply efficiencies, and discovering new ways to build customer relations.
Enterprise Resource Planning (ERP) system integrated with online sales provides game-changing opportunities, saves time, and drives consistency which adds more value to your business. With the successful front to back flow of business operations, operators can access necessary information such as customer profiles, sales order, stock availability, pricing, deliveries, and other financial analysis seamlessly.
In this post, we will look further into some benefits of ERP e-commerce integration, how enabling ERP functionality will play a significant role in the future, and which could be the best solution for you. So let’s get started!
How ERP E-Commerce Integration Can Benefit Your Online Business?
Since e-commerce market leaders need to perform tasks quickly and at a large volume, they cannot ignore the absolute need for a dedicated system equipped with automation capabilities and real-time updates to achieve success. Here are some great possibilities e-commerce businesses can expect with ERP software:
- Improved Productivity
ERP software has the power to increase operational productivity by uniting several workflows and automating the flow of information. You can automate functions like delivering shipping notification and bank reconciliation, which results in fewer delays, less wasted resources, and fewer human errors.
- Centralisation of Sales Information
It could be a daunting task to keep sales information organised, especially when it flows from different departments. One of the main advantages of ERP integration is that it can consolidate information from multiple locations such as brick and motor stores, catalogs, online, etc. through automation capabilities that make insight development more efficient.
- Generate Revenue
Every business tends to look for innovative techniques to generate maximum revenue. ERP solution can help e-commerce businesses to earn better profitability pertaining to increased productivity, automation, and so on. A Nucleus Research found that the average amount of benefits that a business receives for every dollar spent on ERP software is $7.23. Thus, a successful ERP integration can drive revenue benefits that even exceeds the initial implementation costs.
- Strong Customer Relationships
Many ERP system comes with Customer Relationship Management (CRM) functionality which can offer customers’ information based on demographics, past sales, orders, sales leads, etc. You can also automate the process of monitoring shipments and sending notifications when a product has been delivered to its intended location. By simplifying these processes, you can attract more customers, make a good impression, and increase customer retention rate.
Will ERP System Continue to be Important for E-Commerce Businesses in the Future?
Well, the short answer is definitely yes. A study from the United States Commerce Department reveals that the total market share of online retail sales in February 2019 was more than the general merchandise for the first time ever. This translates to more people are adopting online solutions to purchase items and certain offers will never fail to impress.
Today, there are still a lot of middle-ware solutions that step back and forth between systems, but as ERP system changes and starts to incorporate modern technology, operators can easily exchange and manage data in real-time with more accuracy.
How Acumatica ERP System Ensures Your Business Continuity and Productivity?
Acumatica ERP System combines all the important components for best-in-class multichannel fulfilment, including inventory management, shipping, packaging, returns, customer support, and accounting under a single database. This is a full-fledged solution to optimise your stock levels, automate your business processes, and gain a single source of truth to accelerate your business efficiency.
It offers a centralised view of your business, where operators can attain real-time information of orders, inventory, and profitability based on product and location. It also involves unique capabilities in its system and CRM modules make an optimum addition to any e-commerce solution.
Finding the right ERP system is extremely important to reduce the risk of errors and deliver high performing results to enhance your customers’ experience. This is why, at Netsense, we offer advanced Acumatica ERP solution that streamlines your business processes and takes your company’s growth to the next level.
You can also schedule a consultation with us and see Acumatica ERP in action to make a better-informed decision. Feel free to reach out to us for further assistance.